Animangaki Convention
Client :
ZenMarket
Date :
2023
Services :
Web Design, Graphic Design
Overview
We prepared a diverse range of digital and print material to support ZenMarket’s marketing efforts at the Animangaki convention in Malaysia, of which ZenMarket was one of the main sponsors. The deliverables included a booklet, a hand fan, banners, and social media posts.
The Client
ZenMarket is an e-commerce company based in Osaka. It is a proxy service that acts as an intermediary between Japanese sellers and overseas users. Many Japanese e-commerce sites are still not able to handle overseas purchases, and ZenMarket is able to bridge this gap and offer their services natively in 19 languages.
About the event
Animangaki is one of Malaysia’s largest annual animation, comics, and games (ACG) conventions. Animangaki’s 2024 theme was "Space," so we used a space theme as well to represent ZenMarket.
Printed materials also included large-scale banners designed to be hung up from the second-floor corridor and wrapped around pillars in the convention center.
Collaboration
All materials had to be localized into Malay for this campaign, and we coordinated with our client’s Malaysian marketer to ensure high-quality and error-free copy. The campaign visuals were centered around anime products available through ZenMarket and adapted to a Malay audience.
