Supanova Convention
Client :
ZenMarket
Date :
2023
Services :
Web Design, Photo & Video Production, Graphic Design
Overview
We prepared various digital and print material to support ZenMarket’s marketing efforts at Supanova Comic Con in Australia. The deliverables included large-print banners, a certificate for a cosplay contest sponsored by ZenMarket, social media posts on Supanova’s platforms, a landing page, as well as a custom skin on Supanova’s event website.
The Client
ZenMarket is an e-commerce company based in Osaka. It is a proxy service that acts as an intermediary between Japanese sellers and overseas users. Many Japanese e-commerce sites are still not able to handle overseas purchases, and ZenMarket is able to bridge this gap and offer their services natively in 19 languages.
About the event
Supanova is one of the biggest anime & gaming conventions in Australia, held in multiple big cities every year. The event has a strong branding and a vivid color scheme; to align with this, we incorporated galaxy space elements and a hard/grungy vibe to appeal to both ZenMarket’s and Supanova’s brand and audience.
Challenge
While there were multiple deliverables in both digital and print, one of our biggest challenges was designing a 5m-wide banner to be hung from the ceiling, as well as displayed by the event entrance.
Creating such a large print design required special equipment, including a high-resolution camera and matching lens to ensure sharp image quality in the final materials.
We also created a landing page for ZenMarket, a custom skin overlay for Supanova’s website to highlight ZenMarket as one of the event’s sponsors, and sponsored social media posts across the campaign, explaining ZenMarket’s services to Supanova’s community.
